International runway mã sản phẩm and Female covergirl Layla Ong gives us the lowdown on her career, aspirations & what life is really lượt thích for a model-on-the-rise.

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Think of a pair of PUMA kicks và chances are a megastar (hello RiRi and Cara Delevingne) quanangiangghe.comes to mind too. The German sportswear giant isn’t just all about the hype, though. With its line-up of influential women quanangiangghe.comes empowerment of equal measure.

From the brand’s #DoYou campaign – which profiles extraordinary women all over the world – to Selena Gomez’s ‘Strong Girl’ collection, PUMA’s been driving one thing trang chủ as of late: women can vày it all. & the brand’s latest sneaker release, aptly dubbed ‘Rise’ was constructed with the ambitious, on-the-go woman in mind. Think: breathable mesh uppers for a quanangiangghe.comfortable fit, a supportive, padded sole for all-day wearability & an overall lightweight built. quanangiangghe.complete with a fresh mint green, white và orange colourway, the sneaker – now available on PUMA.quanangiangghe.com and PUMA stores – Bugis+, Century Square, ION Orchard, Jem, Jewel Changi Airport, Paragon, The Shoppes
Marina bay Sands (PUMA SELECT), VivoCity as well as OG People’s Park, On Pedder, Robinsons and Royal Sporting House.

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As seen on Layla: The PUMA Rise sneaker ($159) which features mesh uppers và a sturdy, lightweight sole. The sneaker drops today as part of the ‘Rise’ collection – which consists of a matching jacket và trackpant set, T-shirt, sports bra & sneakers.

And our idea of a woman doing it all? International runway mã sản phẩm and two-time Female covergirl Layla Ong. A quick scroll through her Instagram (
laylaong) và it’s clear that Ong is booked and busy. In just a few short years, the quirky-cool model’s chất lượng good looks have taken her from a spontaneous mở cửa casting at Singapore modelling agency Basic Models to walking for some of fashion’s most esteemed brands. & at only 23-years-old, the former Asia’s Next top Model contestant is showing no signs of slowing down. Literally.

Ong’s days are now a dizzying mash-up of travel (blazing runways from Milan lớn the South of France); fittings và keeping her 45.3K Instagram followers – a sizeable sum of which are young female fans – updated. And while most might get swept up by the thrill of being Singapore’s biggest gene Z model-of-the-moment, Ong retains her laidback, easygoing demeanour as well as a down-to-earth attitude towards her success. While she acknowledges the work she’s put in lớn get here, Ong continues khổng lồ hustle for the future – và as the quirky model would have it, she’s headed towards her goals her own way.

Below, she gives us an honest glimpse of life as a model-on-the-rise – from her biggest challenges khổng lồ what it truly takes khổng lồ rep the +65.

How vị you feel about your rise in the international modelling industry so far?


“I feel like my work so far has been a blessing. I’m very grateful for all the people who have helped me this far.”

How vì chưng you think it has made any cultural or societal impact here or overseas?

“Here, I feel lượt thích more girls see how modelling can be something – that it can be a job & a passion. Overseas, I feel people are realising that Singaporeans actually can mã sản phẩm and that we’re venturing into the whole new modelling scene.”

Breakdown what life for a model-on-the-rise is like.

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“Life for a model-on-the-rise means you actually have lớn be prepared. You’ll get last minute requests, castings & jobs. I think you sort of have khổng lồ just get ready for everything. For me, I don’t have any expectations so whatever quanangiangghe.comes I’ll just go for it.” 

What has the greatest rewards been through your rise in the global modelling industry?

“I feel lượt thích my greatest rewards would be that I’ve worked with creative people, really talented ones. I also feel lượt thích I have the opportunity lớn travel around the globe và really see things beyond just what you see in photographs.”

What have been the biggest challenges that you have faced in your rise in the modelling industry?

“My rise has been not that easy. One of the biggest challenges would be the rejections – cliche, but it’s true. Otherwise, it’s my size. I’ve been told that I’m too small & too petite for clothes. & lastly, I think it’ll be my height. I’m not that tall. I’ve not hit the standard model height which is 1.78. I’m 1.75.


Honestly, modelling is not all glitz and glamour. There’s a lot of găng that you have to lớn go through. For example, keeping up with your diet, your proportions & also ensuring your skin is in good condition. There’s a lot of waiting as well in day-to-day jobs. Behind all the make up và pretty clothes, there’s a lot of stress. There’s really a lot of pressure as well.”

How have you overquanangiangghe.come these challenges?

“If you’re faced with any difficulties, face them head on. Try different things, really accept và embrace them. Only then can you move on.”


What should every woman who has similar aspirations know và be prepared for?

“I feel like women who aspire to be models should follow your heart. If you think that it’s your time to do it – to go to an audition, or lớn start your modelling career, try it, at least you won’t be disappointed … this industry is actually very flexible và very decent.”

You’re without doubt Singapore’s biggest gen Z model. Is your rise quanangiangghe.complete?

“Honestly, of all that I’ve done, I feel lượt thích it has really been out of my expectations, but my rise wouldn’t be quanangiangghe.complete without a Vogue.”